# Discover which design wins

Explore which marketing and design visuals resonate most by inviting participants to share their favourites

## Upload your branding, screen designs and more

Ballpark gives you the power to run an image preference test that is flexible enough to support any type of visual.

Whether you're testing a brand redesign, homepages or illustrations, Ballpark will get you feedback fast.

## Your concepts, beautifully presented

We make sure to show off your visuals in the best possible light.

Participants can zoom, swipe or toggle through your branding and mockups before selecting one or more of their favourites.

## Follow up with a wide range of survey and task types

Once the participant has selected their preference, Ballpark allows you to follow up with an extensive array of question formats, including open and closed questions, multiple-choice and rating scale.

### Question Formats

- Rating scale
- Multiple choice
- Yes or no
- Date

## Add randomisation or multiple choice options

Every study is different, which is why you can customise your preference test with a wide range of options including randomise choices, single and multiple select.

## Supercharge your preference test with video

Enable video webcam and screen recording on any test and see and hear how participants made their decisions when selecting a preference.

Each video can be downloaded and shared too!

## Gather insights and take action

Real-time summaries allow you to see which designs are more popular and make decisions.

Invite your team members to study and review together.

## On demand testers. Ready in just a few clicks.

Kickstart your image preference test by tapping into our pool of 98,000 participants worldwide.

Whether you're looking for specific demographics or interests, our 200+ panel attributes makes it easy to zero in on your ideal tester profile.

## Templates

### Start your next test with a template

- [View Template: Design preference test template](/content/template/design-preference-test/index.html)  
  Measure which design option is preferred by your users in the design preference survey test template. Great for narrowing down a version of a design.

- [View Template: NPS survey (Net Promoter Score®) template](/content/template/nps-survey/index.html)  
  NPS is used to measure customer satisfaction and the health of your users. Use our NPS survey template to track customer sentiment over time.

- [View Template: Price sensitivity survey template](/content/template/price-sensitivity-survey/index.html)  
  Discover the ideal price point for your product with our price sensitivity survey template. Ensure competitiveness and uncover new pricing opportunities.

- [View Template: Product-Market Fit (PMF) survey template](/content/template/product-market-fit-survey/index.html)  
  A product market fit survey template will help you measure whether your product fits the demand of the market and to gain insights on how to improve.