# Firstimpressionsmatter

Discover whether your designs, landing pages, branding, and messaging are memorable.

## Put your marketing and product designs to the test

Maximize your design's impact. Swiftly assess first impressions to refine visuals and messaging, ensuring your marketing and product designs resonate with your target audience efficiently.

## Five second test

Display image for 5 seconds

Focus on our homepage design for 5 seconds. We’ll follow up with some questions once the time is up.

This test will display an image for a few seconds to find out how much of it you remember.

## Follow up with survey questions to test memory recall

Dig deeper into what participants thought about your designs with survey questions in a wide range of formats including multiple choice, rating scales and more.

## Capture video and supercharge responses

Incorporate video feedback to elevate your design process—capture and analyze real-time reactions from participants to understand the immediate impact of your work.

Ballpark allows you to capture video on every question or task in your test.

## Gather insights and take action

After participants complete the five-second test, review the summary stats and individual responses to gain valuable insights, allowing you to iterate and refine your design based on direct user feedback.

## On demand testers. Ready in just a few clicks.

Need professionals? Our dedicated B2B panels give you access to thousands of participants from around the world.

Target executives, doctors, accountants, developers, and much more.

## Summary

### Preference

Pick your favourite concept

Concept 1: 66% (24 participants)

Concept 2: 21% (55 participants)

Concept 3: 13% (13 participants)

## Testimonials

"Our lean design team's top pick for gaining product insights, Ballpark empowers our designers to easily conduct the user research necessary to inform and elevate our product. What truly sets Ballpark apart is their commitment to partnership — in addition to providing state-of-the-art remote testing tools, their collaboration ups our research game and ensures their product roadmap evolves with us"

Chad Higinbotham, VP, Head of Product Design

## Templates

### Start your next test with a template

- **Design preference test template**: Measure which design option is preferred by your users in the design preference survey test template. Great for narrowing down a version of a design.

- **NPS survey (Net Promoter Score®) template**: NPS is used to measure customer satisfaction and the health of your users. Use our NPS survey template to track customer sentiment over time.

- **Price sensitivity survey template**: Discover the ideal price point for your product with our price sensitivity survey template. Ensure competitiveness and uncover new pricing opportunities.

- **Product-Market Fit (PMF) survey template**: A product market fit survey template will help you measure whether your product fits the demand of the market and to gain insights on how to improve.